Matija Ziberna | Full-stack developer | Slovenia
Matija Ziberna builds Next.js and Payload CMS systems for B2B companies.
Matija Ziberna is a full-stack developer based in Slovenia who designs and builds Next.js websites, Payload CMS setups, and internal tools for B2B companies. The work is principal-led from strategy through delivery, with no handoffs to junior developers or project managers.
Engagements focus on replacing outdated websites, weak content structure, and manual operations with systems that can rank, convert, and support day-to-day work. Delivery is capped at three active clients at a time so the person making the decisions is also the person shipping them.
3 max
active clients at one time
Next.js + Payload
core stack for websites and content systems
End to end
strategy, build, and launch in one workflow
6 projects
public project snapshots on the site
Payload CMS Websites
Your website should be finding customers, not just describing your business. I rebuild it as growth infrastructure.
Learn moreBespoke AI Applications
When the bottleneck is internal — manual processes, disconnected tools, operational drag — I build the system that removes it.
Learn moreAlready building with Next.js + Payload CMS? I offer technical advisory for in-house teams on architecture, content modeling, and high-risk technical decisions.
Learn about advisoryI start with what you're missing, not what you want built.
Most companies do not need more pages. They need clearer positioning, a content model search engines can understand, and a system that captures the demand already around them.
The work is principal-led, with direct access to the person doing discovery, architecture, and implementation. No handoffs. No juniors. No project managers. Max three active clients.
Visual and interaction design in collaboration with Katharina.
See how I workQuestions clients ask before we start
What do I build?
I build Next.js websites, Payload CMS content systems, search-focused page structures, and internal tools that replace manual operations. The common thread is that each build has to be usable by customers, operators, and search engines at the same time.
What happens in the first two weeks?
The first two weeks are for diagnosis and architecture. I review the current site or workflow, map demand and content gaps, identify technical risk, and turn that into a delivery plan with clear priorities and scope.
When should you hire me instead of an agency?
Hire me when the work needs one senior builder making connected product, content, and technical decisions. An agency is a better fit when you need a larger team, ongoing campaign execution, or several parallel workstreams.
How are projects scoped?
Projects start with a focused discovery or advisory phase and move into a fixed-scope build once the priorities are clear. That keeps the build grounded in the highest-leverage problem instead of turning into a vague retainer.
Who is this for?
This is for you if
- Your website hasn't been meaningfully updated in years and you suspect it's costing you business.
- You're invisible in search for the things your customers actually look for.
- You know competitors are winning deals you never even see.
- You want one senior person who finds the opportunity AND builds the system.
Not a fit if
- You need a marketing agency or a large team.
- You want a developer to execute your spec.
- You're looking for quick cosmetic changes, not infrastructure.
- You want the lowest price, not the best outcome.